高扬校友聚会成功举行

2016年5月2日在835/8310 高扬校友访问纽约之际,科大纽约校友会举办了面向会员的小型晚餐聚会。高扬校友是美乐乐家具网的创始人和CEO,美乐乐是中国最大的自营式O2O家具电商网站平台,融资超过2亿美元,在中国200多个城市拥有350家实体体验店。

高扬在硅谷积累近十年之后,选择回国发展。从创业伊始,他反其道而行之,选择避开图书、服装等标准化产品,反而选择了家具这种传统意义并不是特别适合网购这一行业,事实证明了他的眼光,也由此发掘出商机无限。从开始的淘宝网购到美乐乐电商平台,并与线下地毯式发展的实体体验店结合,独特的O2O 营销模式,使美乐乐一直保持惊人的高速增长。

高扬分享了美乐乐能够成功的关键因素,从敏锐的把握入场的时机,到各种措施控制成本,以及线上线下的无缝结合,使得美乐乐能在众多竞争对手中脱颖而出。同时,高扬也分享了在硅谷和国内创业中的各种艰辛,并对在场的科大校友提出了很多宝贵的建议。

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